Seven Steps to Creating a Killer Exhibition Proposal
Get your work into galleries, museums, and institutions—without the guesswork.
You’ve done the work of creating the art.
Now you need to present it professionally.
Seven Steps to Creating a Killer Exhibition Proposal is a step-by-step online course that teaches artists how to create clear, compelling exhibition proposals that galleries, museums, and institutions actually take seriously.
Created by Sergio Gomez, MFA — respected artist, curator, gallery owner, and career coach with decades of experience on both sides of the submission process.
“This course is amazing… very helpful for beginners like me…” —Svetlana
One-time payment: $37
Regularly $127
Lifetime access, watch at your pace.
Enroll Now
Hi, I’m Sergio Gomez—an artist, curator, gallery owner, and career coach.
I’ve spent decades not only creating and exhibiting my own work, but also reviewing proposals, curating exhibitions, and helping artists understand what decision-makers are actually looking for.
And here’s what I know:
Most artists are never taught how to create a professional exhibition proposal.
They may have strong work. A finished body of work. Even years of experience.
But when it comes time to submit to galleries, museums, and institutions, they’re left guessing:
- where to submit
- what materials to include
- how proposals are evaluated
- what makes a proposal stand out
- why strong work often gets overlooked
That’s why I created this course.
Great work doesn’t get exhibited without a clear proposal.
This course gives artists a professional, repeatable system for presenting their work clearly, confidently, and strategically—so they can stop overthinking and start submitting.
How it works
Enroll for a one-time payment of $37
Watch the step-by-step course at your own pace
Submit professional exhibition proposals again and again
What you’ll walk away with:
- A clear understanding of how to research the right venues for your work
- A professional structure for building exhibition proposals
- More confidence in what to include and how to present it
- A reusable system you can apply to future opportunities
- A stronger, more polished presentation of your work
- Greater clarity about how to move from finished work to real exhibition opportunities
One-time payment: $37
Regularly $127
No monthly payments. Instant access.
What’s Included Inside the Course
âś… On-Demand Video Lessons
Move through the material at your own pace and return to it anytime you need to prepare a new submission.
âś… A Step-by-Step Framework Through All Seven Steps
You’ll learn a clear, practical process you can reuse for every proposal rather than reinventing the wheel each time.
âś… Submission and Research Strategies
Learn how to identify better-fit opportunities and stop wasting time submitting blindly.
âś… Pre-Recorded Q&A on Contracts, Shipping, Timing, and More
Get additional guidance on the practical questions artists often face once opportunities begin to open up.
âś… Sample Materials and Resources
Use supporting resources and examples to help you apply what you learn more easily and more professionally. Â
Learn From Someone Who Actually Reviews Proposals
Implementation gets easier when the guidance comes from someone who has spent years on both sides of the process.
Sergio Gomez, MFA has:
- presented 50+ solo exhibitions, including museum shows
- participated in 150+ group shows
- curated 175+ exhibitionsÂ
- served as owner and director of 33 Contemporary Gallery
- worked as an independent curator at Zhou B Art Center in Chicago
He teaches you exactly what decision-makers look for—and what causes proposals to fail.
Course Structure
One-time payment: $37
Regularly $97
Instant access • Watch anytime • Q&A replays added to the course
This is for you if:
-
You’re a serious/mature artist who wants a clear Instagram foundation
-
You want Instagram to support sales and opportunities, not stress
-
You want to show up professionally without chasing trends
-
You want a strategy you can repeat weekly
This is NOT for you if:
-
You want shortcuts with zero consistency
-
You’re looking for influencer tactics or constant trend-chasing
-
You don’t want to build relationships with people who love your work
Myth:
To succeed on Instagram you need to post constantly, chase trends, and be “on” all the time.
Truth:
You need clarity, consistency, and a simple system that builds trust—so the right people find you, follow you, and take action.
You don’t need to do more.
You need to do the right things—consistently.
FAQs
“I’m not techy—can I do this?”
“Do I need a big following?”
“My account is dead. Will this help?”
“How fast can I implement?”
One-time payment: $37
Regularly $97
Instant access • Watch anytime • Q&A replays added to the course
Fundamentals
This is where you build the foundation. You’ll begin by understanding why exhibition proposals matter, when you should create them, and how they fit into a professional art career. This section helps you stop treating proposals like an afterthought and start seeing them as a strategic tool for getting your work into the world.
Seven Steps
This is the heart of the course. You’ll move through the full proposal-building process:
- Step 1: Research
- Step 2: Cover Letter
- Step 3: Supporting Documents
- Step 4: Exhibition Synopsis
- Step 5: Images
- Step 6: Other Considerations
- Step 7: Presentation
Resources
You’ll get practical support materials to help you find and pursue opportunities more effectively, including:
- online options
- where to submit exhibition ideas
- how to find exhibition opportunities
- how to search for opportunities more strategically
- samples and resources
- a pre-recorded Q&A
- next-step guidance
Bonuses
You’ll also receive bonus training and resources, including:
- a success story
- how to create a 3D virtual exhibition
- a timeline for planning or curating a show
- how to write an art statement
- an Adobe InDesign tutorial for proposals
- guidance on keeping a positive mindset