Does the art world intimidate you? You're not alone. It's easy to imagine a panel of people scrutinizing our every move, casting judgment on our artistic journey. But here's the truth: the art world is far from being a distant and unapproachable establishment. In reality, the art world comprises each and every individual involved in the art field, from the museum receptionist to the local curator and the international art fair director. Let's not forget the artists themselves, bravely entering the market, showcasing their work, and selling their art. Collectively, we are the art world, and it's time to shift our perspective.
Rather than constantly striving to "get in" the art world, let's ask ourselves a different question: How do we make our own art world? By carefully selecting and surrounding ourselves with the people who inspire and support us, we can create a community that becomes our art world. Our art world...
By Sergio Gomez, MFA
Introduction: Hey there, fellow artists! We all know the irresistible pull of immersing ourselves in our art and careers. The passion and drive to create can consume us, making it easy to forget the importance of rest. I'll be the first to admit that acknowledging the need for rest in my daily routine has been a real struggle. But let me tell you, it's a lesson worth learning. In this blog post, we'll explore how embracing the art of resting can unlock your full creative potential and prevent burnout. Plus, I'll share a personal story involving my wonderful reminder, Dr. Yanina.
As artists, we pour our hearts and souls into our work. We become so absorbed in the creative process that resting often gets pushed to the side. Our to-do lists are filled with art projects, exhibitions, client deadlines—you name it. The idea of taking a break seems counterproductive or even...
Building a successful body of work as an artist is not an easy task. Many artists struggle to make a name for themselves and establish a successful career in the art world. In this blog post, we will explore five reasons why artists fail to build a successful body of work. For a more in depth look, watch this video.
One of the main reasons artists fail to build a successful body of work is due to a lack of consistency. Creating art on a consistent basis is essential for artists to establish a recognizable style and build a cohesive body of work. Without consistency, an artist's work can appear scattered and disconnected, making it difficult for audiences to engage with their work.
Another reason artists fail to build a successful body of work is a lack of adequate planning. Planning is crucial for artists to create a vision for their work and set achievable goals. Without a plan, artists may struggle to find direction and focus, leading...
Are you an artist struggling with inspiration? Do you find it challenging to start a new collection or series? Well, fear not, because in this episode of Breakfast with Sergio, he shares five excellent ideas for starting a new body of work.
Firstly, exploring personal emotions is an excellent way to start a new series. Your personal emotions can be used as the basis for your artwork, and you can reflect on them while creating something new. For example, when Gomez's son was born, he created a series of six to eight pieces based on the emotions he experienced as a father. This was not only a great way to explore his emotions, but it was also a way to document his feelings and create something beautiful out of them.
You can create a new body of work based on experimenting with a new medium. Trying out a new medium can inspire you to create something completely different from your previous works. Experimenting with different materials can lead to exciting discoveries...
In this video, we're going to be discussing the Instagram battle between photos and reels. Should you post photos or reels on Instagram? This is a big question that many Instagram users are asking themselves, and the answer depends on a lot of factors. For example, photos are great for social media sharing, but reels can help your video stand out and be more engaging. So which should you post on Instagram? We'll find out in this video!
In this video, we explore 5 reasons why artists should consider creating a body of work around a specific theme or idea. By doing so, you can develop your artistic voice and style, and attract a dedicated audience. Having a consistent theme can also provide a sense of direction and purpose, helping you stay motivated and productive. Plus, exploring a topic in-depth can lead to creating meaningful, impactful content. If you're an artist looking to enhance your creative output and build a loyal following, watch this video and discover the benefits of creating a body of work around a specific theme or idea.
A body of work is a collection or series of artworks that connect to each other in some way or fashion. It is a way to organize your ideas and frame a body of work around those ideas. The focus is the idea, theme, or the connectivity between multiple different works that bring them together into one series.
The principle behind a body of work is...
Founder and Principal Amy Kartheiser (Amy Kartheiser Design) shares her expert tips on how to successfully pitch your artwork to interior designers. Whether you're a seasoned professional or just starting out, this video will provide you with the insights and strategies you need to showcase your work and make a lasting impression. From understanding the market and preparing your portfolio, Amy covers great insight you do not want to miss. Don't miss out on this opportunity to take your art to the next level.
About Amy Kartheiser Design: Residential interior design firm Amy Kartheiser Design (AKD) is a group of passionate design professionals who create layered spaces - interwoven with depth, detail and texture - that truly speak to each homeowner’s preferences and lifestyle. AKD champions the art of the mix by striking a measured balance between elegance and ease, seamlessly blending traditional elements, modern touches and global influences. Driven by founder Amy...
As an artist, you know that it can be tough to get your work seen by the right people. Social media can help, but it's not always enough to reach your target audience. That's why email marketing is such a powerful tool for artists. With email, you can connect with your audience directly and build a loyal following. In this blog post, we'll explore the power of email marketing for artists and provide some tips on how to build an email list and grow your audience.
Email marketing is one of the most effective ways for artists to build a relationship with their audience. With social media platforms like Instagram and Facebook, you're at the mercy of their algorithms. Your content may not reach all of your followers, and it can be challenging to get your work seen by new people. Email marketing allows you to bypass these challenges and connect with your audience directly.
When you send an email to your list, you know that it's going to land in...
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